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Anna and Claudio are pushing back the decision to have a baby until the time they will be financially better off. Their hopes lie in Claudio’s new website idea, but the crowdfunding needed to launch the website doesn’t bring in the needed money. No one on the Internet seems to understand the value of his idea. One evening after a party, Claudio jokingly posts a video daring the "people of the Internet” to offer a donation in exchange for a compromising video of himself and Anna. Unexpectedly the joke is a huge online success.